Displayer is digital signage software for smart TV that needs no app store install and no box behind the screen. You open the TV's built-in browser on the Displayer player URL, type a six digit pairing code into the panel, and the TV downloads its schedule and plays it, offline too if the connection drops. It works on recent Samsung, LG, Sony and Android TV sets, costs from 9 USD per active screen per month on the yearly rate, and every screen across every site is scheduled from one cloud panel.
Open the browser on the TV, go to the pairing URL, and type the six digits it shows into the panel. The TV downloads the schedule and starts playing. Set the TV to open the browser on the same page at power on, and the screen looks after itself.
Most signage vendors ship a smart TV digital signage app: a Tizen app for Samsung, a webOS app for LG, an APK for Android TV, each installed and updated set by set, and each slightly different. Displayer's player is a web page, so the same player runs on every brand that has a working browser. There is nothing to sideload, no developer mode to switch on and no app version to keep in step across a mixed estate. When the player improves, every TV gets it the next time it loads.
The trade is honest: a native app can sometimes start faster on power on and lock the set more tightly. If a particular TV's browser is slow or will not auto start, a small Android or Chrome device behind the panel pairs in exactly the same way and costs less than one site visit.
The screen builder below renders what a smart TV plays once its browser opens the Displayer URL. Pick a venue, a layout and an orientation, type three lines, and watch the loop run with its live clock and ticker.
The schedule strip underneath shows the same playlist placed on a weekly grid, which is exactly what the schedule view does inside the product.
| TV | Usually works | What to check |
|---|---|---|
| Samsung, recent models | Yes, through the built-in browser | Auto start on power on, and a hotel or business mode if the set has one |
| LG, recent models | Yes, through the built-in browser | Screen saver and energy saving settings must be off |
| Sony and Android TV | Yes, through Chrome on the set | Notifications and system dialogs turned off |
| Older smart TVs | Sometimes, with a weak browser | A cheap Android stick is faster and more reliable |
| Commercial panels | Yes, and they are built for long hours | Portrait mounting and higher brightness, which matters near a window |
If the browser on a set is slow or cannot auto start, do not fight it. A small Android or Chrome device behind the panel costs less than one visit to the site.
A single TV in one café is easy with anything. The work starts at five locations with a mix of Samsung sets bought three years ago and LG sets bought last month. In Displayer each TV is tagged by site, region and position, and you schedule against the tag, so a new menu, a dated promotion or a closing notice reaches the right TVs in one step. Everyone on your team is included on every plan, and roles decide who can publish where.
On Professional, each TV also keeps a play record with periodic timestamped screenshots of the rendered screen. A consumer TV is the most likely screen in a network to be on the wrong input, in standby or showing a system pop up, and a screenshot catches that where a playback log does not. The proof of play page shows what the record contains.
Billed per active screen, whatever drives it. On the yearly rate Essential is 9 USD per screen a month, Professional 14 USD with groups, dayparts and proof of play with screenshots, and Network 24 USD with single sign-on. Month to month the same plans are 19, 29 and 49 USD. Accounts start at three screens. The TV is yours, so there is no player line on the invoice. Every plan is on the pricing page.
Yes. Any recent smart TV with a working browser can run digital signage by opening a web player and pairing it to a cloud panel. Consumer sets suit a few hours a day indoors; for all day operation or a spot near a window, a commercial display lasts longer and stays readable.
Several vendors publish Tizen apps. Displayer does not need one: recent Samsung TVs open the Displayer player in the built-in browser and pair with a six digit code. If the browser on an older Samsung is slow, a small Android or Chrome device behind the panel is the fix.
Usually not. A recent Samsung, LG, Sony or Android TV runs the player in its own browser. You need a separate device only when the TV's browser is too slow, cannot open on power on, or the set has no usable browser at all.
Most platforms charge 8 to 30 USD per screen per month. Displayer is 9 USD per screen monthly on the yearly rate, or 19 USD month to month, with no hardware from us and accounts starting at three screens. Proof of play with screenshots is on Professional at 14 USD yearly.
Many do, but a consumer set is built for a few hours a day. Above eight hours, or anywhere near a window, a commercial panel lasts longer and stays brighter.
No. A screen shows one schedule at a time, and a screen is what billing counts. Two areas want two screens.
Use a small Android or Chrome device. Pairing and everything else is identical, and the panel does not care which route a screen arrives by.
Open the pairing URL on it, type six digits, and start scheduling. If the browser disappoints, add a stick and carry on.